Author: Aparna

How Live Streaming Can Help Brands With Marketing?

Live streaming is the new boss of the digital communications world. From an age of black-and-white TV ads to uninterrupted movie and show streaming, we have now reached the era of real-time broadcast.  This live broadcast is commonly known as live streaming. This streaming allows

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How to Choose the Best Video Hosting Platform in 2024?

In an era of lightning-speed communication, a picture no longer paints a thousand words in enough time. Video-based content is taking over communications everywhere. In 2022, video streaming alone accounted for around 82 percent of total web traffic. Statistics reveal that people spend around 17

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How to Reduce Latency in Live Streaming?

Today, the popularity of live streaming has spread like wildfire with more than 25 minutes of video-viewing time per session. Owing to this, every content creator or video publisher opts for streaming live videos. Yet, the looming hurdle of latency remains a major concern for

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How to create an eLearning Platform to Generate 3X Revenue?

The past few years were quite uncertain with the winds of change continuously blowing. Some sectors witnessed negative growth while others flourished with immense growth. At that time, eLearning businesses increased and showed a significant rise compared to the previous decades. The eLearning market size

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AWS Media Services: A Guide to Video Streaming

The popularity of videos is on the rise among internet users because they offer a captivating viewing experience. Over 3 billion people worldwide watch entertaining or informational videos per month. Therefore, if a content creator or video publisher is looking to boost engagement and revenue,

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Amazon IVS vs AWS Elemental MediaLive: Which is better?

Global video consumption has witnessed a significant surge, and over 90% of businesses use videos. Every business aims to communicate its message to its audiences in real time, leading them to use live videos. To broadcast these live videos, live streaming is used by content

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What is Live Streaming and How it Works?

Live or real-time streaming is the alternative to live TV broadcasts, popular for live concerts and live TV shows. 44% of viewers prefer live streaming over live TV broadcasting. In comparison to Video on Demand (VOD), streaming live videos can hold 10 to 20 times

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Top 9 EdTech Trends to look out for in 2023

The EdTech market still holds the potential to unlock students’ growth with some emerging trends. In this article, we have listed all these trends and how they will transform the face of modern-day education. There is a revolution in the educational landscape due to technological

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