Author: Vikash Kumar

Video Marketing Strategies for Customer Lifetime Value (CLV)

Videos are the future of marketing. Consumption of video content has skyrocketed since the pandemic. Short-form video platforms have taken over everyone’s screens. Anywhere you scroll, someone is either doing a get-ready-with-me (GRWM) video or demonstrating how effective a new gadget is. The importance of

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How VideoCrypt Supports Streaming Businesses in APAC?

Home to over 50% of the world’s population, the Asia-Pacific (APAC) region leads in video consumption in 2023 with a viewership of more than 58%. There are 60+ countries in this region and it is expected that its viewership will grow rapidly in the coming

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How Amazon IVS is Redefining Video Game Streaming?

By 2028, the video game live streaming market is predicted to have about 1.7 bn users. This data shows the current popularity of real-time streaming of video games. This burgeoning market is mostly comprised of the young population who want to watch the online streaming

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How to Create a Video Streaming Website Like Netflix?

Lately, the usage of video streaming has skyrocketed with millions of active users. Due to this, streaming services like Netflix have been increasing and standing out with 247.2 million subscribers till the Q3 of 2023. Netflix, a video streaming service provider earns more than 32

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What is OTT Streaming – A Guide to Over The Top Platform

OTT has rapidly transformed the world of live and VOD streaming and gained immense popularity among creators and video publishers for streaming videos. It is projected that revenue in the over-the-top (OTT) market will reach USD 294.90 bn by 2027. This technology is popular for

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What Makes VideoCrypt a New-Age Video Streaming Partner?

Videos have become an integral part of everyone’s life. From watching famous movies to TV shows, videos are consumed at a large scale by people. This has enhanced the video streaming market which has increased rapidly in the past few years and is growing at

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How Does Amazon IVS Make Live Streaming More Engaging?

Today, businesses around the world know that people are more likely to consume live videos than pre-recorded ones and they are investing heavily in live streaming. However, the question among these businesses is how live videos keep their audience engaged in today’s era. Well, the

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How to Increase Video Engagement: Tips & Hacks

On average, people watch 17 hours of video every week this shows the power of video for EdTech, the Media & Entertainment, and other industries. More than 85% of marketers use videos and 92% of them claim to have a good ROI. Thus, video engagement

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6 Important Video Streaming Protocols: How to Select One?

Every time anyone watches on-demand video content, a video streaming protocol is used for video transmission over the network. Different types of protocols are vital as they are crucial to ensure the success of video streaming on multiple devices.Today, streaming a video is easy because

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VOD Streaming: Definition, Models, Benefits & How to Start

Video on Demand (VOD) has become increasingly popular to view videos, enabling users to watch content anytime and anywhere. Globally, it is the best and the most exciting feature for delivering media content, including movies and TV shows. The viewing time of VOD has increased

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